By Suzannah Schneider New Orleans thrives on the opportunities, beauty, and challenges of water. The Mississippi River, Lake Pontchartrain, and brackish bayous and swamps have shaped the city to the home we know today. There's no better place to celebrate important innovations in water management. The city has become a hub for inventive water management strategies, showcasing impressive planning and advocacy efforts. WEFTEC, or Water Environment Federation's Annual Technical Exhibition and Conference, is wrapping up this week at the Convention Center. WEFTEC is the largest annual water quality exhibition in the world to provide crucial education and training to water professionals. This year's event features 148 technical sessions, 24 workshops, and six local facility tours. The exhibition takes place on a massive show floor to provide unmatched access to cutting-edge technologies in the field. WEFTECis an imperative meeting for water professionals to advance their training in order to better serve their communities. The Idea Village and Greater New Orleans Foundation launched the Third Annual Water Challenge in early September. The Challenge is an annual competition to identify business plans that address water management issues. The Water Challenge embraces New Orleans' inspired entrepreneurial spirit to make the best of the difficulties we face as a water-based city. Make sure to submit your idea to www.ideavillage.org by 11:59pm CT on October 15, 2012! One of our Certified Green Business Members, Waggonner and Ball, presented the fantasticLiving with Water exhibition that ended on Monday. The exhibition took place at the AIANew Orleans Center for Design to show practical options for flood protection and canal improvement while highlighting the importance and beauty of the water. Read more on ourblog. Finally, New Orleans native, Tulane graduate, and EPA Administrator Lisa Jackson was in town on Monday to discuss the importance of the Clean Water Act. There has never been a more appropriate time and place to celebrate the 40th anniversary of such pivotal legislation.